Case Study: LunaWarehouse builds customer trust and boosts site traffic with SmartBear AlertSite

Alertsite Shines Bright for LunaWarehouse

LunaWarehouse is an Atlanta-based commercial and residential lighting retailer with about 2,000 customers and four employees that does most of its business online. Early on the company faced a common e‑commerce challenge: building brand trust and protecting customer data amid widespread concerns about site vulnerability and identity theft, so it sought a cost‑effective vulnerability‑scanning solution.

LunaWarehouse selected SmartBear’s AlertSite after seeing the SAFE SITE seal on other retailers and hearing positive feedback in web‑security forums. AlertSite began daily vulnerability scans and displaying the SAFE SITE seal on Luna’s site; inquiries about safety dropped, site traffic increased, and the company reports a stronger reputation for reliability and customer service—leading Luna to expect more business and to consider additional AlertSite services.

LunaWarehouse

Kate Hiscox

Co-Founder