Case Study: Red Ventures achieves secure, inclusive cross-brand collaboration and faster deal cycles with Slack

Red Ventures fosters an inclusive culture across 100+ brands

Red Ventures, a global portfolio company of 100+ brands (including Lonely Planet, CNET and Healthline) with ~3,500 employees, needed a secure, scalable way to connect distributed teams, speed incident response and unify a high-volume telesales operation that was fragmented by email and disparate tools.

By adopting Slack with Workflow Builder and integrations like ServiceNow, Zoom and Splunk On‑Call, RV automated incident workflows, cut noise for engineers, and rolled Slack out to 700+ sales reps to enable real‑time feedback, faster deal cycles, and cohort-based onboarding. The result: more secure cross‑brand collaboration, faster incident resolution, higher sales productivity and quicker ramp-to‑full performance.

Red Ventures

Jonathan Desrochers

Chief Information Security Officer