Case Study: Nine’s publishing division breaks news faster and streamlines newsroom collaboration with Slack

Nine’s publishing division breaks news faster with Slack

Nine’s publishing division, which produces titles like The Sydney Morning Herald, The Age and the Australian Financial Review, faced a fast-moving 24/7 news cycle but relied on legacy email workflows that created silos, long delays and management bottlenecks. The division needed a way to speed up breaking-news coordination, increase transparency across teams and make editorial and business processes more visible and collaborative.

They moved day‑to‑day work into Slack—using dedicated channels for breaking news, integrations with their CMS and analytics, and custom slash commands (e.g., /transcribe, /dashboards, /incident-monster) to automate tasks. The result: near-instant coordination on stories, automated reporting and fewer approvals in the loop—what once took days can now be addressed in roughly 30 minutes—boosting visibility, reducing management overhead and accelerating content production.

Nine

Damian Cronan

Chief Technology Officer