Case Study: Swarovski achieves growth through commerce content with Skimlinks

Swarovski boosts APAC commerce content growth over 2 years with Skimlinks

Swarovski, a luxury brand, underwent a significant rebranding in 2021 and sought to transform its affiliate marketing strategy. The challenge was to shift away from a reliance on coupon-focused partners to instead enhance its brand image through quality commerce content, particularly in the nascent APAC market where finding premium publishers was difficult. To achieve this, Swarovski partnered with the vendor Skimlinks, a commerce content monetization platform.

The solution implemented by Skimlinks provided exceptional transparency and direct access to a network of high-quality publishers. Their account management team offered invaluable support through monthly performance reviews, comprehensive reports, and strategic optimization advice. As a result, Swarovski's brand content gained exposure on premium sites, leading to positive traction and continuous growth over a two-year period. Skimlinks was instrumental in helping Swarovski effectively meet its new branding objectives.

Swarovski