Skai
276 Case Studies
A Skai Case Study
STYLEBOP.com, a Germany‑based luxury e-commerce leader, needed to scale its paid search program from 5 to more than 50 countries while meeting country‑level ROI targets and managing campaigns in four languages with a team of just three. To handle this complexity they partnered with Skai (using Skai™ Search) to expand internationally and achieve consistent performance across markets.
Skai automated campaign creation and cross‑engine campaign mirroring, deployed Budget Manager for portfolio‑level budgeting and forecasting, and used Portfolio Optimization (KPO) and Bid‑to‑Value bidding to optimize performance by market. As a result, Skai helped STYLEBOP.com achieve a 10X scale (5 → 50+ countries), a 10X reduction in optimization time (from 20 to 2 hours/week), and stable revenue growth per country.
Heiko Eckert
Director Online Marketing