Case Study: Stella Rising drives 461% Amazon Ads ROAS for Bondi Sands with Skai

Stella Rising drives Amazon Ads ROAS to 461% for Bondi Sands with DSP

Stella Rising partnered with Skai to help Bondi Sands scale its Amazon Ads performance in the competitive 3P professional beauty category. After already seeing strong growth on Amazon, Bondi Sands wanted to increase brand awareness, grow new customers by 70% year-over-year, and improve product detail page traffic, conversion rate, ROAS, ad revenue, and topline revenue.

Using Skai’s Portfolio, Portfolio Bid Optimizations, Dimensions, and reporting tools to manage both DSP and Sponsored Ads in one platform, Stella Rising was able to expand campaigns and optimize performance more efficiently. The result was a 461% advertising ROAS against a 400% goal, along with 118% topline revenue growth, 57% higher PDP traffic, 46% topline CVR growth, and 1,072% growth in upper-funnel revenue for Bondi Sands.

Stella Rising

Matt Strietelmeier

Director, Amazon Advertising