Case Study: One of the World's Largest Pet Care Companies achieves 300% faster time-to-market and 90% lower insight costs with Skai

Skai™ Helps One of the World’s Largest Pet Care Companies Slash Their Time to Market and Beat the Odds

Largest Pet Care Company was facing slow, labor‑intensive product validation and fragmented market intelligence that hindered innovation and time to market. After a formal vendor selection, they chose Skai and its Playbook platform to replace manual focus groups and one‑off analyses with an automated, ongoing, cross‑source insights framework.

Skai implemented an AI-driven solution that continuously ingests social, reviews, competitive, sales, patent and other signals and applies patented NLP and a configurable taxonomy in the Playbook UI so non‑technical teams can quickly surface opportunities. The impact was dramatic: Skai delivered 10x quicker time‑to‑insight, 300% faster time‑to‑market for new products, a 50% reduction in post‑launch modifications, and a 90% decrease in market intelligence costs.