Case Study: Kinase achieves 100%+ client sales growth and sustained high double-digit performance with Skai

Putting Kinase and its clients at the bleeding edge of PPC

Kinase, a London-based specialist performance marketing agency, needed a tool to keep its clients “at the bleeding edge of PPC” and deliver continuous growth. To meet that challenge, Kinase adopted Skai — leveraging Skai Portfolio Optimizer (KPO) and the platform’s data and cross-channel capabilities to support retail clients like Clarks, Dreams and Goldsmiths.

Skai helped Kinase implement advanced bidding and custom metrics (including margin and multichannel web-to-store data), plus unified Paid Search and Social optimization, backed by vendor training and product partnership. The result: sales uplifts of over 100% are common when onboarding new clients, with sustained high double-digit growth in subsequent years — demonstrating clear, measurable performance gains from Skai.

Kinase

Richard Brooks

Co-Founder & Director