Case Study: PMG achieves 12.8k click-throughs and 79% new visitors with Skai's Pinterest CPC integration

PMG - Customer Case Study

PMG faced the challenge of driving new on-site traffic at an efficient cost and turned to Skai to help. The engagement used Pinterest’s CPC-based campaign deployed through Skai’s integration to target and attract new visitors.

Skai implemented the Pinterest CPC campaign via its integration, delivering 12.8k click-throughs and achieving a record CTR of 0.3% for CPC-based Pinterest campaigns. The efficient CPC approach drove strong quality traffic, with 79% of site visitors being new.

PMG