Case Study: Euranka achieves more leads in less time and up to 70% higher ROAS with Skai

Euranka Achieves More Leads in Less Time

Euranka, a Swiss performance-based marketing company founded in 2012, runs lead-generation PPC campaigns across 40+ countries in 20+ languages with a four-person PPC team. To drive higher volumes of qualified leads while maintaining quality and reduce time spent on day-to-day campaign management, Euranka turned to Skai for unified campaign management and automation.

Using Skai’s campaign-management platform—leveraging campaign mirroring, Universal Channel integrations, bulk management and automated bid policies (KPO)—Euranka centralized reporting, scaled campaigns across channels and automated bids across ~1M keywords. The outcome: up to 25% time saved on campaign maintenance, a 10–70% increase in ROAS depending on the market, and about 15% of staff time freed by automated bidding, allowing the team to focus on more strategic work.

Euranka

Julien Masson

Head of Acquisition