Case Study: Leading Multinational Toy Company achieves higher Walmart sales and Sponsored Products performance with Skai

Big Four Agency Scales Walmart Sales For Multinational Toy Brand With Skai™

Leading Multinational Toy Company, working with a “Big Four” agency, needed to scale strong Walmart advertising performance but found Walmart’s self-service platform offered only basic reporting. To unlock deeper insights and maximize campaign potential, the agency adopted Skai’s advanced analytics suite.

Skai provided advanced data segmentation, sorting, and rich interactive visualizations that let the team analyze data at scale, surface trends and anomalies, and uncover optimization opportunities. With Skai, the agency made more informed decisions and strengthened the performance of the Leading Multinational Toy Company’s Walmart Sponsored Products campaigns, enabling scalable, data-driven growth.