Case Study: Snö Hotels achieves 40% more room nights with SiteMinder

Snö Hotels increases room nights by 40% with SiteMinder

Snö Hotels, a 15-property mountain hotel chain in Spain, faced the challenge of managing extreme seasonality and demand spikes driven by snowfall. To build a solid technological infrastructure from the start and avoid manual errors and overbookings, they partnered with SiteMinder to implement its channel manager integrated with their Suitech PMS.

SiteMinder's solution provided real-time, two-way sync between the PMS and all sales channels, automating inventory and rate updates. This integration delivered a 40% increase in room nights through their direct channel, reduced their OTA dependency to 50%, and virtually eliminated overbookings, allowing staff to focus on strategy and guest experience.

Snö Hotels