Case Study: Lagoon Beach Hotel achieves 100% growth in online bookings with SiteMinder

Lagoon Beach Hotel sees 100% growth in online bookings with SiteMinder technology

Lagoon Beach Hotel, a beachfront property near Cape Town, faced labour‑intensive online distribution: without a channel manager the team struggled to keep OTA rates and availability in parity, spent up to 95% of the day on manual updates and re‑entered reservations. To streamline OTA management, integrate with its Opera PMS and lift online sales, Lagoon Beach Hotel engaged SiteMinder and its suite of products (Channel Manager, TheBookingButton and GDS by SiteMinder).

SiteMinder implemented its two‑way Channel Manager with Opera PMS integration, deployed TheBookingButton for a commission‑free two‑click booking flow and connected the hotel to GDS by SiteMinder; this expanded connected channels from nine to twelve, automated reservations into the PMS and reduced manual work. The results: an almost 100% increase in online bookings via The Channel Manager, a 10% uplift from TheBookingButton, lower commission costs and significant time savings for staff.

Lagoon Beach Hotel

Gilbert Leibrandt

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