SiteMinder
186 Case Studies
A SiteMinder Case Study
Kirimaya Golf Resort Spa Hotel, a 5-star resort in Thailand, faced challenges with its previous booking software, which was not suited for its primarily Thai customer base and limited its sales strategies. This led to lost opportunities and difficult support access. The resort switched to SiteMinder's channel manager to overcome these obstacles.
By implementing SiteMinder's platform, Kirimaya gained a user-friendly and stable system that allowed for swift rate changes and targeted promotions across specific online channels. This flexibility enabled them to execute yield management strategies effectively. As a result, the resort increased its RevPAR by over 30% during the pandemic and saw a 50% increase in overall bookings. SiteMinder's local support and analytical tools were also highlighted as key benefits.