Case Study: CJ Affiliate achieves faster pipeline growth and stronger publisher expansion with Similarweb

CJ Affiliate is using Similarweb to support expansion efforts of its network into new markets

CJ Affiliate, a global affiliate marketing company, was looking to expand its network into new markets while maintaining high standards for publisher quality. As it grew across APAC and LATAM, CJ Affiliate needed better market visibility and a way to identify relevant, high-quality publishers to partner with. To support this effort, CJ Affiliate turned to Similarweb and its Sales Solution.

Similarweb helped CJ Affiliate quantify market opportunities, find potential publishers in targeted regions, and qualify partners based on traffic quality. As a result, CJ Affiliate increased reach in high-priority APAC and LATAM countries, improved the quality of its publisher inventory in new regions, and strengthened consultative conversations with global publishers.

CJ Affiliate

Nele Sharp

Director of Global Publisher Development