Case Study: Bricomarché boosts online sales and market share with Similarweb

Bricomarché boosts online sales 41% with Similarweb

Bricomarché, a leading DIY retail chain in France, faced the challenge of slowing growth in 2022 after a pandemic-driven market boom. Needing to understand these industry dynamics to navigate expansion, they turned to Similarweb for a real-time benchmarking and market intelligence solution.

By harnessing Similarweb's data-driven insights, Bricomarché analyzed real-time traffic and online market share. This informed SEO and conversion rate optimization strategies. Using Similarweb, they achieved a 41% surge in online sales, an 18% rise in average basket size, and significant market share growth by outperforming competitors in attracting new users.

Bricomarché

Hubert Brillaud

Web Marketing Manager