Case Study: Wayfair reduces chargebacks by 78% and speeds order reviews by 20% with Signifyd

A Signifyd Case Study

Preview of the Wayfair Case Study

The online destination for all things home

Wayfair, the online destination for all things home with more than seven million items and nearly $1 billion in annual sales, needed to keep costs and prices low by continuously improving operational efficiency. Although it already had impressively low chargeback rates and a streamlined order review process, Wayfair sought better fraud detection and faster, more accurate reviews at scale.

By deploying Signifyd’s machine learning–driven platform and graph traversal techniques—plus a unified transaction view for analysts—Wayfair cut average order review time by 20%, reduced chargebacks by 78%, and lowered the number of orders flagged for review by 2%, while improving detection accuracy by 29%.


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