Case Study: CurrentBody achieves 98%+ approval rate, 90% fewer chargebacks and rapid international expansion with Signifyd

Currentbody - Customer Case Study

CurrentBody is a global retailer of at‑home electrical beauty devices that was rapidly expanding into new international markets. As cross‑border sales grew, the company faced rising declines of legitimate orders, mounting unauthorized resellers and limited visibility from its existing fraud provider, which forced teams to spend many hours manually reviewing transactions.

CurrentBody replaced that solution with Signifyd’s machine‑learning Commerce Protection Platform, gaining clear decision visibility and automated review (Dynamic Step Up). As a result approval rates rose from 93% to over 98%, chargebacks fell from 0.5% to 0.04%, time spent reviewing orders dropped from about 20 hours/week to 1–4, unauthorized reseller activity was effectively eliminated, and the business expanded smoothly into new regions such as the Netherlands, Sweden and Denmark.

Currentbody

Lyn Carbine

International Territory Manager