Case Study: Gosselin Photo & Vidéo achieves 96% fewer manual reviews and more accepted orders with Signifyd

Automating fraud management to spend more time helping customers

Gosselin Photo & Vidéo is a decades‑old, photographer-run retailer offering over 8,000 products plus rentals, repairs, large prints and classes for pros and serious hobbyists. Selling online brought growth but also the challenge of preventing fraud: staff were spending hours manually reviewing orders, slowing shipping and limiting the business’s ability to scale confidently.

Gosselin implemented Signifyd’s machine‑learning fraud protection and 100% financial guarantee, enabling instant order decisions, faster global shipping and less manual review. The result: a 96% reduction in cases reviewed, a 6% increase in accepted orders and zero chargebacks, freeing the team to focus on serving customers and growing the business.

Gosselin Photo

Tony Trew

VP Marketing and Ecommerce