Case Study: Kitsch automates 68% of customer support with Siena AI

How Kitsch automates over 68% of their customer support using Siena

Kitsch, a beauty brand known for its sustainable hair and beauty products, faced the challenge of slow customer support response times that threatened the customer experience. Their direct-to-consumer model required quick answers to common queries about orders and shipping, but scaling this rapid responsiveness was difficult due to team scheduling and communication hurdles. They partnered with the vendor Siena AI to find a solution for 24/7 automated support.

By implementing Siena AI's customer service solution, Kitsch automated 68% of its support conversations. The AI agent provided fast, empathetic, and multilingual responses, seamlessly integrating with the company's existing systems. This resulted in a dramatic reduction in resolution time by 2 to 3 hours and generated $46,000 in revenue over a 90-day period. Siena AI allowed the in-house team to prioritize more complex issues while maintaining a high-quality brand experience.

Kitsch

Devyn Engasser

Customer Service Manager