Case Study: Yaasa increases global traffic by 50% with Shopify Plus

Yaasa - Customer Case Study

Yaasa, a home and garden brand founded in 2016, wanted to scale its international ecommerce presence after expanding into the US, but its custom webshop frontend, WordPress content setup, and multiple domains made international management slow and inflexible. To solve this, Yaasa turned to **Shopify Plus** and its international sales tools.

With **Shopify Plus**, Yaasa migrated its international stores onto one platform, centralized all domains in the admin, and used Shopify Flow to automate manual processes like inventory and order notifications. The result was a 50% increase in global traffic, a 10% improvement in bounce rate, and a 300% improvement in time to market, while giving Yaasa full control over the customer experience.

Yaasa

Johannes Sauer

Head of B2C & E-Commerce