Case Study: Mustard Made grows average order value 15% with Shopify Plus

With new upsell features and personalized recommendations, Mustard Made’s average order value grew 15%

Mustard Made, a premium home and office locker brand founded by sisters Becca and Jess Stern, needed a platform that could support rapid growth and its planned expansion into the U.S. market. To help manage its expanding global business, the company upgraded to Shopify Plus and rebuilt its website and theme in just two weeks.

With Shopify Plus, Mustard Made consolidated its regional websites under one login and added wishlist functionality, cart upsells, and personalized product recommendations. These changes helped lift average order value by 15%, showing measurable impact from the new Shopify Plus setup.

Mustard Made

Becca Stern

Co-Founder