Case Study: Heineken improves graduate recruitment quality and efficiency with SHL

Heineken worked with SHL to improve the International Graduate Program\'s quality and efficiency

Heineken partnered with SHL to improve the quality and efficiency of its International Graduate Program. With more than 22,000 applications for just 24 positions, Heineken needed a more objective, consistent, and cost-effective way to identify candidates who fit its leadership culture and future talent needs.

SHL implemented a broader graduate assessment solution using inductive reasoning, ability and personality tests, and motivation questionnaires linked to Heineken’s leadership competencies, integrated with its talent management system. The results included a 175% annual ROI, 60% less senior management time, 43% success at the final selection stage, and higher satisfaction from both internal stakeholders and applicants.

Heineken

Alfonso Auñón García

International Graduate Program Manager