Case Study: Beverly Rooftop achieves $285K in email revenue with SevenRooms

How Beverly Rooftop Turned Emails into $285K in 6 Months

Beverly Rooftop, a Melbourne hotspot known for its skyline views and elevated guest experiences, needed a better way to turn marketing and reservations into revenue. Using SevenRooms’ Reservation, CRM and Marketing platform, the team wanted to create more personalized campaigns, streamline guest communications, and increase bookings through email and upgrade offers.

SevenRooms helped Beverly Rooftop launch targeted email campaigns, automated follow-ups, and reservation upgrade options that drove measurable results. In six months, email campaigns generated $257,784 in revenue and 2,846 covers, while automations added $27,906; over 12 months, reservation upgrades brought in $94,991 from 17,466 upgrades.

Beverly Rooftop

Holly Sperrin

Beverly Rooftop