Case Study: National Furniture Retailer achieves 20% conversion lift and $2.9M annualized revenue with Session AI

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Preview of the National Furniture Retailer Case Study

National furniture retailer Lifts conversion by 20% with real-time offers for on-the-fence shoppers

National Furniture Retailer needed to boost conversions without eroding margins by blanket discounting—especially given that most sessions are anonymous and many shoppers are “on the fence.” They partnered with Session AI to deploy privacy-first, in-session intelligence and real-time predictions to determine when and how to present promotions and messaging.

Session AI implemented session-based segmentation, dynamic real-time offers, in-session social proof, targeted popups and email capture; by showing discounts only to shoppers who needed an incentive and surfacing product velocity and price-savings cues, the retailer saw conversion lifts of +30% from real-time offers and +20% attributed to session-based segmentation, AOV +18%, RPV up 15% (and +30% when including social proof), and an estimated $2.9M (nearly $3M) in annualized incremental revenue — all without collecting personally identifiable information.


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