Case Study: Earth Hour achieves improved global internal communication and faster campaign rollout with ServiceRocket's Confluence training

How Earth Hour Improved Internal Communication with Confluence Training

Earth Hour, WWF’s global campaign to raise climate-change awareness, needed to improve internal communication across its international network so its external message could be acted on by millions. Collaboration across 25 time zones, multiple languages and hundreds of partner organizations made a tailored tool and training essential.

ServiceRocket implemented Atlassian Confluence and delivered targeted training to Earth Hour’s global collaboration leaders. With Atlassian and ServiceRocket support, internal communications were streamlined, enabling a fast, seamless campaign rollout and stronger coordination across thousands of cities and countries, helping mobilize hundreds of millions for Earth Hour.

Earth Hour

Kath Kissell

Communications Manager, Earth Hour Global