Case Study: Solta Medical achieves 360° customer visibility and new revenue opportunities with ServiceMax

Integrated Customer Data Drives Efficiency and New Revenue Opportunity

Solta Medical, maker of Thermage and Fraxel aesthetic energy devices, needed a scalable, unified platform after a merger to replace custom legacy systems (Saleslogix and Access) and to fix a manual ERP/RMA integration. The company sought web access to complete customer and product histories, better warranty and contract visibility, and a way to support global offices while driving efficiency and new revenue opportunities.

Solta implemented ServiceMax (with Cast Iron-driven ERP integration) to consolidate customer and product data, automate depot repairs and work orders, and track serialized assemblies, components, software and entitlements. The result is a 360º customer view, elimination of manual ERP transactions and warranty leakage, clearer renewal visibility, and faster, more targeted sales and marketing outreach—boosting efficiency and creating new revenue opportunities.

Solta Medical

Nick Wondka

Managing Director Global Product Support and Service