Case Study: Marel achieves global service transformation with ServiceMax

Finding the Center of Their Global Service Transformation

Marel, a global provider of food processing equipment, faced the challenge of standardizing its field service operations following several acquisitions. Its goal was to create one global service standard to reduce customer confusion and better monetize its service business, all while meeting the demanding 24/7 needs of its clients. Marel chose to implement ServiceMax, specifically ServiceMax Mobile for iPad, to address this challenge.

By deploying ServiceMax, Marel equipped over 750 technicians with mobile tools, seamlessly integrated with their Salesforce CRM. This solution provided a complete overview of their installed base, improved cross-team communication, and supported their readiness for IoT. The measurable results for Marel included decreased response times, better on-time performance, and improved field productivity, with service and maintenance remaining a core part of the business, delivering 40% of revenues.

Marel

Trausti Arnason

Global Service Director