Case Study: a leading fast food franchise boosts employee experience and HR efficiency with Serviceaide Luma

Leading Fast Food Franchise boosts HR capacity 8x in 7 weeks with Serviceaide

A leading fast food franchise faced a significant challenge in its HR department, which was overwhelmed by a high volume of employee requests. With limited capacity, the team could only handle 100 issues per week, creating a barrier to meeting strategic goals and ensuring HR effectiveness. To address this, they partnered with Serviceaide to implement Luma, an AI-powered virtual agent integrated with their existing Intelligent Service Management (ISM) platform.

Serviceaide's solution, Luma, streamlined HR processes by automating administrative tasks and providing instant answers to employee questions. This deployment, completed in just seven weeks, dramatically increased the team's capacity to over 800 conversations weekly. The results included a reduced error rate, improved employee satisfaction, and allowed HR personnel to focus on high-value strategic work. Serviceaide delivered a rapid return on investment by enhancing the employee experience with digital efficiency.