Case Study: Rainforest achieves a 50% success rate closing top prospects with Sendoso

Rainforest - Customer Case Study

Rainforest, a leading software testing tool, was relying too heavily on email outreach and needed a more personal, scalable way to engage prospects without adding workload for sales reps. To bring a human touch to late-stage conversations, Rainforest turned to Sendoso and its gifting capabilities.

Sendoso was implemented as a one-click Chrome extension integrated with Outreach, enabling Rainforest to send $5 Starbucks eGift cards to API developers and CTOs to keep conversations warm. The gesture boosted openness from technical prospects, helped close deals, and delivered a measurable lift — a reported 50% success rate in moving prospects forward.

Rainforest

Jake Biskar

SDR Manager