Case Study: Kantata achieves measurable enablement impact with Seismic

Measures the Impact of Enablement with Seismic

Kantata, a cloud platform for professional services, faced major inconsistency after a large-scale merger between Mavenlink and Kimble, with different sales cultures, workflows, and playbooks across the new organization. To create a more unified customer experience, Kantata turned to Seismic and its Content and Learning tools to standardize enablement and support the sales team.

Seismic helped Kantata launch a consistent enablement approach, connect training and playbook adoption to measurable outcomes, and centralize buyer interactions through Digital Sales Rooms. The results were strong: the global sales team was fully certified on Critical Business Issues within 30 days, and 73% of the sales team used Digital Sales Rooms within 90 days, helping accelerate deal cycles and improve customer engagement.

Kantata

Ben Jones

Director of Global Enablement