Seismic
99 Case Studies
A Seismic Case Study
Malwarebytes, a global cybersecurity leader, needed to overhaul and optimize its sales enablement process and tools as it expanded its product bundles and shifted to a channel-first sales motion. The team wanted easier access to sales content and training, better alignment with business goals, and a more efficient way to support sellers, so it turned to Seismic.
Seismic implemented a comprehensive sales enablement approach for Malwarebytes, including content management, training with Seismic Learning, analytics, and content-sharing tools. The result was a streamlined workflow that saves the sales team 8,800+ hours a year and delivers about $690,000 in annual efficiency savings, while also helping shorten sales cycles and increase average deal sizes.
Caroline McKnight
Senior Content Management Specialist