Case Study: Expedia Group achieves 13% higher win rates with Seismic

Evolves Enablement to Power Global Travel

Expedia Group, a global travel leader, needed to scale sales enablement across thousands of sellers without overwhelming them with content and manual work. Using Seismic, the team worked to personalize support, coordinate go-to-market priorities, and tie enablement more directly to revenue performance.

Seismic enabled Expedia Group to deliver data-driven, individualized coaching and automate meeting prep with tools like LiveDocs. The results included a 13% increase in opportunity win rates, more than 1,800 hours saved, and a scalable enablement model that now supports thousands of sellers across regions and sales motions.

Expedia Group

Ernst-Jan de Planque

Director of Sales Enablement