SAVO
11 Case Studies
A SAVO Case Study
Plantronics, a global leader in audio communications, needed to empower a highly mobile sales force and wide network of channel partners to respond to customer questions instantly and maintain consistent brand messaging across regions and languages. Sales and marketing faced scattered content, costly one-off collateral, and wasted selling time while reps searched for product information or subject matter experts.
Plantronics deployed SAVO and SAVO Mobile—first internally, then to channel partners—giving reps access to product collateral, experts and CRM/Outlook integrations on tablets and smartphones. The platform centralized 5,000+ assets, enabled customizable templates and a coordinated launch cadence, and added analytics to guide content creation, resulting in faster customer responses, fewer duplicate materials, consistent branding, and higher sales productivity.