Case Study: Leverage Technologies achieves 35% year-on-year sales growth and 25% more leads with SAP Sales Cloud

Leverage Technologies - Customer Case Study

Leverage Technologies, founded in 2005, provides end-to-end business management software to Australian small and medium enterprises across industries like distribution, manufacturing and professional services. With a decade-plus customer database, the company needed to put that data to work and find a scalable way to manage sales and marketing, improve lead generation and better track opportunities.

Leverage implemented SAP Sales Cloud together with the SAP HANA Data Management Suite to create a single source of truth and deliver real‑time, insights-driven CRM capabilities. The platform streamlined campaign planning and reporting (40% faster), drove a 25% increase in leads with lower spend, improved sales–marketing alignment and contributed to a 35% year‑on‑year increase in sales revenue.

Leverage Technologies

Vittorio Baiocchi Menichelli

Marketing Manager