Case Study: Atlas Copco Construction achieves 5-day-to-5-minute quoting and near‑100% order accuracy with SAP Sales Cloud

Knowledge and Visibility Leads to Margin Increase and Order Efficiency

Atlas Copco, a world-leading provider of products and services focused on productivity and energy efficiency, faced rampant order errors and lost business due to pricing and quoting chaos. With 200,000 products, 1,000 price books, 20 languages, 53 currencies and seven IT integration touch points, a proliferation of spreadsheets and lack of pricing guidance left the sales pipeline and quote activities opaque and inefficient.

By deploying CallidusCloud CPQ and integrating it with Salesforce, SAP and five other systems, Atlas Copco consolidated historical product and pricing data and automated the proposal process. The change cut quote turnaround from five days to five minutes, increased pipeline visibility to over 95%, stabilized order accuracy to nearly 100%, raised average order margins, and scaled users from 500 to over 3,000.

Atlas Copco Construction

Louis De Jaegher

Senior Business Process Manager