Case Study: Rithum achieves 60‑minute to 3‑minute month‑end reporting and self‑service integrations with SAP Sales Cloud

A SAP Sales Cloud Case Study

Preview of the Rithum Case Study

ChannelAdvisor Drastically Reduces Month-End Reporting With Connect Enterprise

ChannelAdvisor, a cloud‑based e‑commerce software provider for retailers and manufacturers, relied on CallidusCloud Commissions integrated with a third‑party CRM but faced limitations: the integration was not bidirectional, month‑end status reports took an hour to run, and every reporting change required IT intervention. The company wanted a self‑service, more dynamic way to manage integrations and support future systems.

ChannelAdvisor replaced its integration tool with CallidusCloud Connect Enterprise, ported existing rules in weeks, and enabled administrators to manage integrations via an intuitive web UI without IT help. Reporting is now automated and near real‑time—the month‑end report runs in under three minutes—eliminating IT dependency and allowing rapid responses to new business requirements.


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Rithum

Adam Martin

Business Systems Analyst, Business


SAP Sales Cloud

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