Case Study: SAP achieves a smoother, faster travel booking experience with SAP Concur Travel

SAP simplifies car booking to under 3 clicks with SAP Concur

SAP, a market leader in enterprise application software based in Germany, faced the challenge of creating a seamless and user-friendly business travel booking experience for its 105,000 employees. The company wanted to move away from travel booking being a chore and instead provide an intuitive process that presented the best options with the fewest clicks while still meeting its risk and compliance requirements.

The solution was implemented by SAP Concur using its Concur Travel platform. The new solution featured a completely overhauled user experience, beginning with the car rental module, which allowed users to compare pricing from various providers in a single query. The measurable impact was a vastly simplified process; most car bookings are now completed in less than three clicks, significantly reducing time-to-book and building trust through an improved user experience.

SAP