Case Study: LIDS Sports Group achieves a 15% increase in online conversion rate with SAP Commerce Cloud

LIDS Sports Group - Customer Case Study

Lids Sports Group, a retail specialist in branded hats and sports apparel, needed an enterprise-level commerce platform to support growth and deliver a more versatile customer experience. To meet targets for future planning and revenue growth, Lids evaluated options and selected SAP Commerce Cloud.

SAP Commerce Cloud provided an enterprise-grade e-commerce platform and innovative customer-experience tools that modernized Lids’ online storefront. Using SAP Commerce Cloud, Lids Sports Group achieved a 15% increase in online conversion rate, a 4% increase in e-commerce revenue, and greater flexibility to support future growth.

Lids Sports Group

Jeff Pearson

Marketing and E-Commerce, Marketing and E-Commerce