Case Study: Eczacıbaşı achieves real-time insights and enterprise agility with SAP Commerce Cloud

Eczacıbaşı Realizing Its Vision for a Connected and Agile Enterprise in the Cloud

Eczacibasi, a market-leading manufacturer of bathroom fittings and tiles in Turkey, needed greater agility and a single source of truth to replace manual processes and enable real-time, data-driven decision-making across its business. To achieve this transformation the company moved to an intelligent ERP and customer-experience landscape led by SAP technologies, including SAP S/4HANA and the SAP Customer Experience portfolio with SAP Commerce Cloud.

Eczacibasi implemented a greenfield SAP S/4HANA deployment integrated with SAP BW/4HANA, SAP EWM, SAP Service Cloud, SAP Field Service Management and SAP Commerce Cloud to standardize processes, automate finance and warehouse operations, and create a 360° customer view. The SAP Commerce Cloud-enabled solution delivered measurable gains: a 30% increase in warehouse output with no added headcount, a 75% reduction in merchandise returns from customer complaints, faster financial close and consolidated real-time insights that improved customer experience and operational agility.

Eczacibasi

Alp Güldür

IT Director and Digital Leader