Case Study: Vorwerk SE & Co. KG achieves 75% fewer P1 issues and 4x faster deployments with SAP Commerce Cloud

Providing Support for Thermomix Advisors from the Cloud Vorwerk and SAP Commerce Cloud

Vorwerk, the world-leading direct seller of household appliances (Thermomix and Kobold) with roughly 100,000 advisors, faced frequent P1 incidents, scheduled and unscheduled downtime, and heavy IT effort to maintain an on‑prem e‑commerce platform that constrained growth and advisor support. To modernize and stabilize its advisor-centric sales model, Vorwerk chose SAP Commerce Cloud as the cloud commerce platform.

SAP Commerce Cloud led a seamless migration and was integrated with SAP Customer Data Cloud, SAP Integration Suite (API management), SAP S/4HANA Cloud Private Edition and SAP Business ByDesign, plus CMS, payment and third‑party services. The move delivered measurable impact: a 75% reduction in P1 urgent issues, 4x faster deployment speeds, a 15% increase in page views, zero‑downtime migration, and freed IT to focus on value‑adding activities while strengthening omnichannel support for advisors.

Vorwerk

Niklaus Gerber

Vice President, Digital Unit