Sana Commerce
100 Case Studies
A Sana Commerce Case Study
hollu Systemhygiene GmbH is an Austrian maker of professional cleaning products and systems (400+ employees) serving industries such as catering. Facing younger, digitally minded B2B buyers and strong online competition, hollu needed a 24/7 ordering channel because no adequate web ordering platform existed and customers increasingly wanted modern self-service ordering.
hollu selected Sana Commerce for its out-of-the-box integration with Microsoft Dynamics AX and Perfion PIM and went live with a standard store in just three months. The web store—maintained by the internal sales and IT teams—has driven continued online sales growth (66 new online customers), shifted orders from fax/phone to the site, and freed field staff to focus on expert consulting, all without adding headcount.
Marco Stecher
Head of Department IT Services