Case Study: Mega Ceramics achieves improved customer service and increased cross-selling with Sana Commerce

How Mega Ceramics improved Customer Service with Integrated E-Commerce

Mega Ceramics, a leading Dutch wholesaler of decorative home and garden items active across Europe, needed to modernize its IT and improve customer service. The company wanted greater operational efficiency and better product orientation—particularly to increase visibility and sales of older inventory—after moving away from a bespoke ERP system.

Partnering with GAC, Mega Ceramics implemented Sana Commerce fully integrated with Dynamics NAV, giving real-time ERP data and an offline-capable app for sales reps. The e-commerce solution delivered accurate pricing, stock and discount information, made the catalog more accessible, increased cross-selling and upselling, and improved sales-rep efficiency and overall customer service.

Mega Ceramics

Frans Dilven

Director