Case Study: Birlea achieves 85% more efficient order processing with Sana Commerce

Becoming the No.1 wholesaler in the industry

Birlea, a wholesaler, faced B2B order management challenges and needed a more customer-centric web store with better stock visibility, proforma invoice payments, and personalized pricing, discounts, and promotions. To support growth, Birlea worked with Sana Commerce and focused on streamlining operations and improving the online buying experience.

Sana Commerce helped Birlea create a central hub for ordering, invoices, and updates, while also educating customers on how to use the web store. The solution added bulk-buy incentives and discount codes for the sales team, boosting online purchases and giving sales agents real-time insights; as a result, Birlea achieved an 85% increase in order processing efficiency.

Birlea

Michael Prime

Marketing Manager