Case Study: Jordan Manufacturing Company, Inc. achieves 99% faster time-to-market with Salsify

How Jordan Manufacturing Addressed Inefficiency and Inconsistency

Jordan Manufacturing is a family-owned maker of custom outdoor cushions, pillows and patio umbrellas with a catalog of more than 100,000 possible product variations. Before adopting a PIM, the company relied on manual Excel workflows and disparate asset storage, which caused inconsistent product copy, slow image management and time-to-market delays of three to six months and content quality scores in the 50–70% range.

In 2019 Jordan implemented Salsify as a single source of truth—using parent/child inheritance, a DAM, automated workflows and direct retailer connections—to streamline content creation and syndication. The change cut time to market to as little as 24 hours (99% faster), enabled 1,400 product descriptions in under 30 days, lifted retailer content scores into the mid‑80s to mid‑90s (about a 27% improvement) and freed teams to focus on revenue-driving work, positioning the company for online growth.

Jordan Manufacturing Company, Inc.

Anthony Carretta

Digital Transformation Leader