Case Study: OneCause achieves 20% more sales activities with Salesloft

OneCause Accomplishes 20% More Sales Activities With Salesloft

OneCause, a provider of digital fundraising solutions for nonprofits, was struggling with an inefficient CRM process that offered limited pipeline visibility and led to messy data, manual updates, and slower sales execution. The team needed a better way to manage opportunities, improve coaching, and help reps stay productive, and turned to Salesloft for support.

Using Salesloft’s Deals, Cadence templates, Conversations, and Analytics, OneCause gained a clearer view of its pipeline, streamlined coaching, and improved prospecting consistency. The company cut pipeline cleanup time from about an hour a week to around 10 minutes, increased sales activities by 20%, and sped up new-hire ramp time while helping reps send more personalized follow-up at scale.

OneCause

Dannielle Hokanson

Director of Business Development and Sales Enablement