Case Study: Deputy prioritizes pipeline activity and accelerates inbound lead conversion with SalesLoft

Deputy Finds Success in Prioritizing Pipeline Activity

Deputy, a global workforce management company used by 50,000 workplaces, was handling 1,500–2,000 trials a month and relied on inbound leads for 90% of pipeline. Faced with a noisy martech landscape, limited visibility across tools, and the need to prioritize high-quality accounts while personalizing outreach at scale, the sales team struggled to find the right cadence and automation to engage prospects quickly and consistently.

By adopting SalesLoft—integrated with Salesforce and partners like Vidyard—Deputy implemented data-driven cadences, automation rules, Live Call Studio coaching, and SalesLoft Dialer to hit a targeted 10-minute speed-to-lead. The result was faster, more personalized engagement, higher conversion of inbound leads, improved forecasting, consistent touch patterns per lead, and greater rep efficiency and confidence, accelerating pipeline growth.

Deputy

Chuck Jones

Sales Manager