Case Study: Alteryx achieves pipeline growth and higher quota attainment with SalesLoft

Alteryx Turns Email Personalization into a 2x Reply Rate

Alteryx, a self-service data science and analytics provider, faced a stalled sales motion when its previous sales engagement platform delivered poor email deliverability, low adoption (around 50%), and no easy way to share account-specific cadences or templates — all critical problems for a team that relies on 70% outbound prospecting and needed to hit quota.

By switching mid-contract to SalesLoft, Alteryx gained shared cadences, scalable personalization, and coaching tools like call recording and Live Call Studio. The change doubled email reply rates, accelerated rep productivity within 45–60 days, increased quota attainment, supported internal promotions (22 LDRs moved up), strengthened pipeline quality, and drove full adoption bolstered by the SalesLoft user community.

Alteryx

Steve Dodsworth

Director of Lead Development