Case Study: SundaySky achieves 220% lift in account ABM conversion rates with SalesIntel

How SundaySky Leveraged SalesIntel to Boost Conversion Rates by 220%

SundaySky, a pioneer in personalized video, needed accurate account and contact data to run efficient account-based marketing (ABM) campaigns. Their prior data provider was hard to use, limited by costly credits, and offered poor support, so SundaySky switched to SalesIntel’s data platform and unlimited credit plan to solve those problems.

SalesIntel gave SundaySky unlimited access to firmographic, technographic, and intent data through an intuitive platform and responsive support, plus tools like the RevDriver Chrome extension for faster prospecting. As a result, SalesIntel helped raise SundaySky’s account activity conversion rate by 220% and delivered a 100% lift in meeting-to-qualification pipeline conversion, enabling daily team usage and stronger ABM outcomes.

SundaySky

Rob Walter

Head of Revenue Operations