Case Study: Zimmer achieves mobile field connectivity and faster patient care with Salesforce

Zimmer gets back to basics with Salesforce

Zimmer is a global leader in musculoskeletal health care and a top supplier of orthopedic devices with 100,000+ products. The company needed to maintain relationships with surgeons, hospitals, and patients while unifying customer data across multiple systems, improving lead and pipeline visibility, and staying compliant with strict legal and regulatory requirements.

Zimmer implemented Salesforce Sales Cloud, the Salesforce Platform, and the Salesforce mobile app to consolidate customer information and give reps real-time access on the road. The result: better visibility into opportunities and quotas, mobile-enabled field reps (25% of users) who can update contacts and opportunities from anywhere, richer and more accurate data, and faster, more confident engagement with clinicians and hospitals.

Zimmer

Don Lamping

Associate Director of Surgeon Communications